In today’s fast-changing world, crafting a successful strategy and making the right decisions call for seeing opportunities where others see threats and identifying what moves the needle. That’s why we created the grand challenge format—an exclusive, invite-only gathering of top decision-makers.
Leadership in the AI era – the hyperSPRINT for decision-makers. AI is reshaping all industries, redefining competition, and challenging leaders with a fundamental question: How do I successfully guide my company into the AI era?
In this Grand Challenge we collaborate to create concrete, actionable strategies for AI-driven transformation – combining our proven hyperSPRINT methodology with the insights of industry-leading minds. The workshop format starts at 10am and finishes at 5pm (including 1h lunch break) – so there is always enough time for daily business that can’t wait.
What AI means for your future business.
How to implement AI with real impact.
Big picture understanding of AI strategy.
Concrete, actionable transformation steps.
Network & Exchange.
Athena is an artifical digital leader purpose-built to inspire, empower, and accelerate extraordinary results in the Grand Challenge..
Athena is much more than an advanced AI. She embodies a new kind of executive partnership: always available, relentlessly curious, and driven to unlock breakthrough thinking in the Grand Challenge. Athena tirelessly analyzes oceans of information, distills insights, and helps us see patterns invisible to the human eye. Whether we’re crafting strategy, optimizing operations, or reimagining customer experience, she fuels rapid progress by delivering high-clarity recommendations at the pace of digital transformation.
We are thrilled to announce a game-changing collaboration of PurpleBeach and iteratec to drive AI-powered digital innovation and transformation through the hyperSPRINT methodology.
Not sure yet? Attend one of our virtual pre-events via a video call on 31 Jul 2025 at 08:30 to 09:00 or 18:30 to 19:00 BST, or pre-register for the main event in Greater London, 15 to 19 September 2025 if you want to participte!
Designed to push boundaries, accelerate learning, and create a forcing function that drives bold moves. In this high-impact environment, leaders come together to tackle critical challenges and explore new strategic frontiers.
This is your chance to work side by side with some of the most forward-thinking leaders, renowned for their visionary leadership and bold decision-making.
